It was tricky to tell from pictures alone whether this strap was going to be stiff and carpet-y, and while the leather backing was definitely stiff at first, it is softening up nicely with wear. As for any potential carpety-ness I needn't have worried, the wool upper feels much like the texture of a decent winter coat. You may catch yourself stroking it like a pet. It's not going to complement everything, but I'm really enjoying the contrast of the subtle fuzz against the sharp cleanliness of my Max Bill's dial. Fast and free Aussie shipping was also appreciated!
Overall great strap, a little stiff at first but has quickly softened up. It's nice to add a non leather strap to the rotation.
What more can you say? It's very comfortable and a unique look that's great to change up an old watch.
Strap has a quite a bit of a bump in the middle, more so than the photos show. If you are expecting something more flat on the wrist this isn’t it. Wool itself doesn’t feel high quality, definitely not $48. Around $30 would be fitting.